BlackCowPress
Web Strategy, Web Content Management
Categories: Content Development, Web | Comments Off

Yes, you have a company website. But do you need a second site for an individual brand, office, subsidiary or product?
Think about starting anew, and leaving your old one be.
Think about a micro site as a companion to your main website. Micro-sites typically cost than $5,000, and can be done with our freelance network [...]

Categories: Content Development, Web | Add a Comment

Ralph Waldo Emerson, in his Essay on Compensation, wrote:
The law of nature is, Do the thing, and you shall have the power; but they who do not the thing have not the power.
This quote works on so many levels. But it is most appropriate to web content, and company blogs. If you want to [...]

Categories: Web | 1 Comment

A few new website’s I’ve seen. Some aren’t really a secret, and some are very old, but all worth a mention:

Spigit: I love Spigit, and learned about it through Hugh Carpenter’s blog (he is V/P of product). I would love to see how it works at a big company. Basically, it is sort of a [...]

Categories: Web | Add a Comment

We’ve seen a few websites that merit mention:

Wufoo is an online html form builder from Tampa’s Infinity Box. It makes it easy to have all sorts of forms, ordering and such without a developer. Building forms is fun!
Sitepoint.com profiled the “must have” chrome extensions, including Firebug Lite, Resolution Test and Eye Dropper.
Fast Pencil is a [...]

Categories: House museums, Tourism | Add a Comment

Lately, we’ve seen some great ideas about ways to bring visitors, web traffic and revenue into struggling house museums and other historic properties.
This follows up on our post on Web Strategy for House Museums.
A few things:

Flickr for Events: At a family day event at Sarasota’s Ringling Museum in January, I saw a staff photographer taking [...]

Categories: Web | 1 Comment

There is always discussion with big newspapers that somehow aggregator websites like Drudge Report and Huffington Post and even Google News “steal” legitimate news gathered by “real” news organizations. Somehow the accumulated Google News/aggregator synopsis is a theft, they believe.
Frankly, I believe this mostly comes from legal departments, who are older, and do not understand [...]

Categories: Tourism | Add a Comment

Finally got a chance to read John Graham-Cumming’s Geek Atlas. Its subtitle is 128 Places Where Science and Technology Come Alive.  Published by O’Reilly, it is a tour book of the world’s most interesting science tourist sites.
The most compelling? The Chernobyl Exclusion Zone, Ukraine. There is actually a tour of it. It is proof that [...]

Categories: Newspaper, Radio, Social Media, Web | 1 Comment

It’s a joke inside the newspaper industry, but it’s true. The main reason many tired old people take tired old newspapers is the obituary page. They need to know if their friends are dead, and if they didn’t need to know that, they might not feel like they have to take the paper. It’s useful [...]

Categories: Economic Development, Tourism | 1 Comment

Is there anything more boring than a visitor center? This is especially pitiful as travel is one of the more exciting things that people do.
Pictured here is the Sitka Visitor Center, part of Sitka National Park. The photo is part of the American Memory Project of the Library of Congress, and the architecture embodies some [...]

Categories: Newspaper | Add a Comment

We are old school newspaper people. Before the 1970s, newspapers were packed with local information and long stories. We still think that’s the future of the newspaper; it has to be about giving people what is best about a newspaper.
If there are some who dare to actually see a future in newspapers, I suggest that [...]